ADVERTISING ALWAYS Works.
It's the other things that cause failure.
Great advertising transcends media placement and budget allocation. It’s an art of crafting memorable moments that transform casual shoppers into loyal advocates.
When done right, advertising weaves your brand into people’s daily lives, building trust through authentic connections and clear value. It answers the essential question every customer asks: “What’s in it for me?” while creating an identity so distinct, it sticks in their minds long after they’ve seen your message.
What causes advertising failures? Bad strategy, confused messaging, crappy assets, and incorrect performance expectations.
Results-Based Advertising.
Well structured advertising campaigns will deliver ROI. When our experts plan, manage, and optimize your advertising, you see great results. We build trust, identity and loyalty for your business while increasing the volume of selling opportunities you get from your marketing investment.
You can’t go wrong with 50 years of advertising experience driving your results.
Digital + traditonal advertising.
We use integrated strategies that incorporate the best tactics FOR YOU.
OUR ADVERTISING PACKAGE:
Whether you need Traditional or Digital Advertising, our teams of Media Specialists will perform the following services.
1. Strategy & forcasts
Correctly aligning performance expectations with the message, medium and conversion strategy produce INCREDIBLE results.
- Monthly and Quarterly plans
- Audit Market and Competitors
- Strategize Tactics and Placement
- Account for Message and Outcome
- Set Performance Requirements
2. Budget, Negotiate, PLace
We fiercely negotiate with media to find better rates, best opportunities, that exceed performance targets.
- Negotiate with Media
- Plan and Order
- Transact all Funds
- Provide Ready To Use Materials
- Meet Deadlines
3. CREATE AWARENESS Campaigns
Correctly integrating traditional media catapults awareness campaigns. For example Traditional marketing typical creates brand awareness while Digital advertising drives consideration from potential buyers.
- Radio/TV/Billboards
- Direct Mail Google Search & PMax Ads
- Facebook / IG Ads
- TikTok Ads
- Programmatic (Exact Target) CTV / OTT
- Geofencing
- Youtube
4. Drive Lead Capture campaigns
Typically modern marketing sees capture happen in Search or through Social Remarketing. For example, your TV ad leads to them Googling you. The Google click leads to the capture page on your site.
We plan media strategies to harvest leads from brand aware audiences and divert customers from competitors.
- Google Search Ads
- Competitor Conquesting
- Offer Based Radio/TV
- Offer-based Direct Mail
- Heavy Targeted Remarketing
- Social Ads
5. optimize & report
Our team of Media Specialists are analyzing KPI’s, leading and lagging indicators, lead volume and our tracking tools to increase your ROI. Knowing what works and why is paramount to success. Our Reporting team will show you what is working and why.
- Review All Data Against Standards
- Find Bonus Opportunities
- Use Data to Improve Performance
- Hold Vendors Accountable
- Increase Results
- Robust Monthly Reporting
BONUSES INCLUDED
DATA PACKAGE (Value $800)
CONTENT PACKAGE (Value $1,200)
$2,450 per month
(Mar-tech platform licensing fees may apply)
platforms we HANDLE
Digital advertising
Correctly integrating traditional media catapults awareness campaigns. For example Traditional marketing typical creates brand awareness while Digital advertising drives consideration from potential buyers.
- Google Ads
- Facebook / IG Ads
- LinkedIn Ads
- TikTok Ads
- Programmatic (Exact Target)
- CTV / OTT
- Geofencing
traditional advertising
We plan media strategies to harvest leads from brand aware audiences and divert customers from competitors.
- Broadcast (Radio TV)
- OOH Billboards
- Direct Mail
Advertising Success Stories:
More Lawyer
MORE LEADS
To introduce Paul to the community, we built an integrated campaign across billboards, radio, TV, and social media—with one goal: make him feel like someone you already know and trust.
6 years of record setting ticket sales.
We systematically diverted thousands of skiers from Mammoth and other Utah ski resorts by using targeted traditional and digital advertising tactics. These competitors never saw it coming.
The largest grand opening in Liquor World history.
Direct mail, radio remotes, targeted digital, all played a role in delivering 1,000 sales opening weekend.
Google Ads + Social generated $7m in sales
We tied digital marketing to ticket sales in ways never before seen. We were able to habitually print money for this client market to market by using a frequency based formula. By hitting the average consumer 7.5 times, we could guarantee a 30%+ coversion rate and a ROAS of 1,396%.
We added 120 leads per month resulting in +$4M in monthly revenue
That’s a $4 MILLION monthly increase in contract revenue tracked directly to our lead-gen campaign. This was a massive project.