RADIO & STREAMING AUDIO

Old-School Reach Meets New-Age Targeting

Radio isn’t dead—it’s evolved.
And we’ve evolved with it. Whether it’s AM/FM, SiriusXM, Spotify, Pandora, or the next big podcast, we know how to make sound move your business forward.

 

Shouldn't Your Media Be Handled By The Most Connected Broadcast Veteran in Vegas?

https://www.linkedin.com/in/mike-ginsburg-b0696721/

Led by Michael Ginsburg, Radio Hall of Fame inductee and former President of the Nevada Broadcasters Association, we manage over $80,000/month in radio buys. And this isn’t just “buying spots.” This is relationship-driven, analytics-backed media planning designed to generate ROI.

What We DO

  • Build full-funnel radio strategies, from awareness to conversion

  • Blend traditional radio with streaming audio and podcasts

  • Write killer scripts and produce high-quality audio with top-tier voice talent

  • Buy smart: Cost-per-rating-point planning and aggressive negotiation

  • Track every spot—proof, reconcile, optimize

  • Earn you added value and reduce risk through long-standing relationships

  • Integrate radio performance with your digital campaigns

Why Radio Experts Excel at Streaming

The core principles of effective audio never changed—only the platform did. Because we understand audience behavior, timing, and message delivery across terrestrial radio, we seamlessly apply those same insights to today’s digital environments. Streaming audio gives us more data, better targeting, and new placement opportunities—but it still needs a seasoned hand to do it right.

📍 Click here to get a FREE audit of your radio or streaming audio strategy.

Radio Ads:

We manage more than $80,000 per month in advertising for multiple clients who use radio. Meaning we write copy, produce audio, negotiate favorable rates, place buys with the various stations, monitor and proof invoices to ensure correct airing, and pay bills. Additionally, we find and manage top tier voice talent. Our efficiency is unparalleled as we have over 30 years of intimate relationships with media personnel and outlets.

Some Recent Radio You Will Probably Recognize:

Listen To Some Spots:

Paul Powell

Paul has one of the most recognizable voices in Las Vegas… Because we talked him into voicing his own commercials! Paul’s sincerity in his offer “more lawyer, less fee” carries real weight through the speakers of cars and trucks throughout Las Vegas. We made it even more “sticky” with a great jingle. When these people inadvertently meet another driver at a busy intersection it is Paul’s voice we want them to remember and think of first.

Liquor World

While some people leave their home with a liquor store as their primary destination, most people shop liquor stores on the way to and from somewhere else. We advised a strategy to hit customers in their cars and build the brand and using radio airwaves. We got a two-for benefit when we supported an aggressive direct mail strategy by using radio to get people to look out for coupons in their mailbox. Getting the commercial voiced by one of the most recognizable top-rated DJs in town furthered brand recognition and carved out “share of mind” with drivers throughout the Vegas Valley.

Listen To Liquor World Spots:

In Espanol:

Listen To Some Spots:

Long Form Interview We Set Up

Sell It Or Max It

Local would-be celebrity, Ken Himmler, came to us on referral looking to grow a list of local business owners for a television pilot named Sell It Or Max It. The message was very straight forward but targeting needy business owners is not easy. Grabbing the attention of a busy business owner and getting them to stop, listen, and take action required exact targeting, strong call to action and a high frequency. We placed this on the right stations and helped Ken gather 60+ applicants for the show.

Zion Stone Gallery

In St. George, Utah, it’s not who you know—it’s who knows you. That distinction makes or breaks new businesses, especially for outsiders.

Beau Usselman, owner of Zion Stone Gallery, had more than a top-tier showroom—he had a voice that made people listen. We leaned into that, writing and producing a series of real, relatable radio spots featuring Beau himself. No slick announcer. Just Beau, speaking plainly, confidently, and with genuine authority.

Listen To Zion Stone's Spots:

Hire Us To Do Your Radio -

GET REAL, MEASURABLE RESULTS

We craft the right visual and audio messaging for your business. Then we negotiate the best rates for the most effective placement. Once running we keep honing the placement and the message to maximize your return on investment.
We provide full-service strategy, media planning, negotiating, and placement delivering your message to the right eyes and ears at the right time. We fully integrate these platforms with digital tracking and other measuring tactics to verify success, brand lift, and engagement with consumers.