537 moving leads for only $5.58 each.
First fIX what's broken
Once we fixed the website, landing pages and terrible reviews they had, we used Google Ads to put Red Carpet in the right place at the right time. Our Paid Ads strategy got them seen in 50,000 searches for Movers for 5 cents per search impression. Clicks cost only 75 cents. Leads came in at $5.58 average cost.
Avg monthly RESULTS:
- 3,510 clicks from people looking for a moving company.
- Red Carpet was seen by people looking for a mover in the Las Vegas Valley 49,540 times.
- General keywords produced 537 conversions!!!
- We optimized click costs down to 32 cents per click.
- 84 Calls were tracked with 79% asking for a moving quote.
Would you pay 75 Cents to be talk to new business?
We got Red Carpet Moving considered thousands of times a month by real people in Las Vegas searching for movers. Each consideration—each moment someone paused and thought “Maybe these are my moving guys”—cost about 75 cents.
Better yet, the average cost per lead or call was under $10, including our management fees. That’s what happens when strategy, targeting, and storytelling all line up.
Target High Dollar Moves
Google Search Ads don’t let you handpick customers by income or home value, which posed a challenge: Red Carpet didn’t want every move—they wanted the right moves.
Small apartments and bargain hunters weren’t profitable. Their specialty was high-end, white-glove service—the kind of move where clients expect perfection.
So we layered on remarketing and Performance Max (PMax) campaigns that allowed us to zero in on neighborhoods like Anthem and Summerlin, where the average home value (and move value) was far higher.
Within months, 65% of Red Carpet’s scheduled moves came from Anthem, up from just 25% before the campaign.
The strategy: Target high-value zip codes. Build ad copy and landing pages that clearly said, “This is the mover for people who expect more.”
We also added in heavy remarketing and PMax campaigns that DID allow for segmenting by incomes and home values.
Within months, this combination paid off.
Red Carpet Moving reported an average of 65% of their schedule moving jobs were in the Anthem area up from 25% previous to the campaign.
The campaign clearly worked with an ROI that was often over 1,000%.
Website, SEO, Ads, Tracking—We Did It All
We built the website and conversion pages.
We ran the SEO and Google Ads.
And we tracked everything, so Red Carpet could see exactly what worked.
But what truly made the difference? Touch points.
We noticed early that the reviews were killing moving deals. Once they had them sold, all it took was a person happening on Yelp or Google and deals would die.
We built a review gathering system that turned it around in 6 months.
Difference makers
Moving is intimate. People aren’t just buying a truck—they’re trusting strangers with everything they own. That means they don’t click “Call” on a whim. They compare, research, and read reviews.
We mapped every step of that buying journey and strengthened each touch point:
Ads: Spoke directly to the right customers with the right tone.
Landing Pages: Matched that tone, offered trust signals, and drove action.
Reviews: We built a custom review-gathering system and trained the Red Carpet team on when and how to use it. Their rating jumped from 2.1 to 4.8 stars.
Calls: We listened, analyzed, and optimized for both ad targeting and sales technique.
Remarketing: Kept Red Carpet top of mind during a long, emotional decision process.
The results matter most.
We were hired to run Google Ads.
We ended up transforming the way Red Carpet wins business.
Because at the end of the day, it’s not just about clicks—it’s about connection, credibility, and conversion.
And yes, we can help you do the same.
Let's get you leads for less
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Real Value, Real Wins
Whether it be a call or a meeting we will come to that first consultation with REAL VALUE, real data, and real solutions. You have nothing to lose.